Werbevertreter
Vertrieb und MarketingKI-Exposition
- Datenquelle: BLSVeröffentlicht: 2026-08
Sehr hoch· relativ
NiedrigVier relative BänderSehr hochWert auf Berufsgruppenebene
Skala, Bezugsmenge und Quelle
Vier relative Bänder (Niedrig / Mittel / Hoch / Sehr hoch)
831 detaillierte Berufe in der BLS-Beschäftigungsprojektionstabelle. Der Wert wird je Code der National Employment Matrix (NEM) vergeben, daher erhalten Berufe mit demselben NEM-Code dasselbe Band
- Datenquelle: AnthropicVeröffentlicht: 2026-03
0.148
0.000Spannweite der hier geführten Werte0.745Skala, Bezugsmenge und Quelle
Index der beobachteten Exposition, 0–1 wie veröffentlicht
Auf O*NET-Aufgaben abgebildet
- Datenquelle: ILOVeröffentlicht: 2025
0.44
0.09Spannweite der hier geführten Werte0.70Wert auf Berufsgruppenebene
Skala, Bezugsmenge und Quelle
Index der Exposition gegenüber generativer KI, 0–1 wie veröffentlicht
ISCO-08-Berufsgattung — alle Berufe mit demselben Code erhalten diesen Wert
Von dieser Website berechnet, nicht von der IAO veröffentlicht: Von den 1.012 Berufen, die diese Website mit dem IAO-Datensatz verknüpft, erreichen oder übertreffen 28% diesen Wert.
Welche Art von Wert diese Quelle veröffentlicht
Die Kategorie von BLS ist ein relativer Rang und kein absolutes Niveau, und sie ist keine eigene Messung: Sie fasst die Perzentilränge des Berufs aus mehreren veröffentlichten Studien in vier Bänder zusammen. Sie ist weder eine Beschäftigungs- oder Lohnprognose noch eine Einführungswahrscheinlichkeit und unterscheidet nicht zwischen Automatisierung und Augmentierung.
Task-level exposure
Nur exponierte Aufgaben| Task | Claude.aiRaw / share % | APIRaw / share % |
|---|---|---|
Write sales outlines for use by staff.41-3011 | 0.024836.8 | 0.019018.2 |
Obtain and study information about clients' products, needs, problems, advertising history, and business practices to offer effective sales presentations and appropriate product assistance.41-3011 | 0.010916.2 | 0.070067.0 |
Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.41-3011 | 0.008712.9 | 0.00363.4 |
Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.41-3011 | 0.00578.5 | 0.00363.4 |
Prepare promotional plans, sales literature, media kits, and sales contracts, using computer.41-3011 | 0.00517.6 | —0 |
Provide clients with estimates of the costs of advertising products or services.41-3011 | 0.00497.3 | —0 |
Consult with company officials, sales departments, and advertising agencies to develop promotional plans.41-3011 | 0.00334.9 | —0 |
Gather all relevant material for bid processes and coordinate bidding and contract approval.41-3011 | 0.00213.1 | 0.00151.4 |
Process all correspondence and paperwork related to accounts.41-3011 | 0.00182.7 | 0.00494.7 |
Locate and contact potential clients to offer advertising services. | —0 | 0.00181.7 |
| Not observed on any surface — 10 task(s) — These tasks have no row in the source for this release. The 0 in the share row is a display-stage composition ratio; absence is what the — in the raw row states. | ||
Maintain assigned account bases while developing new accounts. | —0 | —0 |
Deliver advertising or illustration proofs to customers for approval. | —0 | —0 |
Draw up contracts for advertising work and collect payments due. | —0 | —0 |
Recommend appropriate sizes and formats for advertising, depending on medium being used. | —0 | —0 |
Inform customers of available options for advertisement artwork and provide samples. | —0 | —0 |
Determine advertising medium to be used and prepare sample advertisements within the selected medium for presentation to customers. | —0 | —0 |
Identify new advertising markets and propose products to serve them. | —0 | —0 |
Write copy as part of layout. | —0 | —0 |
Attend sales meetings, industry trade shows, and training seminars to gather information, promote products, expand network of contacts, and increase knowledge. | —0 | —0 |
Arrange for commercial taping sessions and accompany clients to sessions. | —0 | —0 |
Values in this tab are predicted labels, not observations. Eloundou et al. (2023) published two rating regimes — human raters and GPT-4 — and the β shown here is derived from the GPT-4 rater basis alone; the same task can take a different value under the other regime. The unit and the meaning differ from the observed shares (%) in the other tabs, so do not place them on the same axis.
| Task | βE1 + 0.5 × E2 |
|---|---|
Process all correspondence and paperwork related to accounts.O*NET Task ID 4582 | 1.0 |
Prepare promotional plans, sales literature, media kits, and sales contracts, using computer.O*NET Task ID 4592 | 1.0 |
Write copy as part of layout.O*NET Task ID 4594 | 1.0 |
Write sales outlines for use by staff.O*NET Task ID 4598 | 1.0 |
Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.O*NET Task ID 4579 | 0.5 |
Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.O*NET Task ID 4580 | 0.5 |
Maintain assigned account bases while developing new accounts.O*NET Task ID 4581 | 0.5 |
Deliver advertising or illustration proofs to customers for approval.O*NET Task ID 4583 | 0.5 |
Draw up contracts for advertising work, and collect payments due.O*NET Task ID 4584 | 0.5 |
Locate and contact potential clients to offer advertising services.O*NET Task ID 4585 | 0.5 |
Attend sales meetings, industry trade shows, and training seminars to gather information, promote products, expand network of contacts, and increase knowledge.O*NET Task ID 4595 | 0.0 |
Arrange for commercial taping sessions, and accompany clients to sessions.O*NET Task ID 4597 | 0.0 |
β = E1 + 0.5 × E2 · E1 = tasks where direct LLM access alone cuts time by at least 50%, E2 = tasks where software built on top of an LLM cuts time by at least 50%. Values take only 0 / 0.5 / 1.0.
Data sources & licenses — O*NET®, Anthropic Economic Index, Eloundou et al. (2023): see full notices on the Credits page