विज्ञापन और प्रचार प्रबंधक
प्रबंधनAI एक्सपोजर
- डेटा स्रोत: BLSप्रकाशन: 2026-08
बहुत उच्च· सापेक्ष
कमचार सापेक्ष श्रेणियाँबहुत उच्चव्यवसाय-समूह स्तर का मान
मापक्रम, आधार और स्रोत
चार सापेक्ष बैंड (कम / मध्यम / उच्च / बहुत उच्च)
BLS रोज़गार पूर्वानुमान तालिका के 831 विस्तृत व्यवसायों के आधार पर। मान NEM (नेशनल एम्प्लॉयमेंट मैट्रिक्स) कोड के स्तर पर दिया जाता है, इसलिए एक ही NEM कोड वाले व्यवसायों को वही बैंड मिलता है
- डेटा स्रोत: Anthropicप्रकाशन: 2026-03
0.173
0.000यहाँ दिए गए मानों की सीमा0.745मापक्रम, आधार और स्रोत
- डेटा स्रोत: ILOप्रकाशन: 2025
0.39
0.09यहाँ दिए गए मानों की सीमा0.70व्यवसाय-समूह स्तर का मान
मापक्रम, आधार और स्रोत
जेनरेटिव AI एक्सपोजर सूचकांक, प्रकाशित रूप में 0–1
ISCO-08 यूनिट समूह — समान कोड वाले सभी व्यवसायों को यही मान मिलता है
यह इस साइट की गणना है, ILO द्वारा प्रकाशित आँकड़ा नहीं: इस साइट द्वारा ILO डेटासेट से जोड़े गए 1,012 व्यवसायों में से 44% इस मान के बराबर या उससे अधिक हैं।
यह स्रोत किस प्रकार का आँकड़ा प्रकाशित करता है
BLS की श्रेणी सापेक्ष रैंक है, निरपेक्ष स्तर नहीं, और यह प्रथम-हस्त माप भी नहीं है: यह कई प्रकाशित अध्ययनों में व्यवसाय की पर्सेंटाइल रैंकों को चार बैंडों में बांटती है। यह रोज़गार या वेतन का पूर्वानुमान नहीं है, न अपनाए जाने की संभावना, और यह स्वचालन और संवर्धन में अंतर नहीं करती।
Task-level exposure
केवल एक्सपोज़र वाले कार्य| Task | Claude.aiRaw / share % | APIRaw / share % |
|---|---|---|
Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.11-2011 | 0.084735.2 | 0.055323.1 |
Monitor and analyze sales promotion results to determine cost effectiveness of promotion campaigns.11-2011 | 0.071029.6 | 0.095139.8 |
Develop communications materials, advertisements, presentations, or public relations initiatives to promote awareness of green products and technologies.11-2011 | 0.027911.6 | 0.01034.3 |
Confer with clients to provide marketing or technical advice.11-2011 | 0.01124.7 | 0.00873.6 |
Gather and organize information to plan advertising campaigns.11-2011 | 0.01044.3 | 0.028311.8 |
Inspect layouts and advertising copy and edit scripts, audio and video tapes, and other promotional material for adherence to specifications.11-2011 | 0.00984.1 | 0.01084.5 |
Devise or evaluate methods and procedures for collecting data, such as surveys, opinion polls, and questionnaires.11-2011 | 0.00582.4 | —0 |
Analyze the effectiveness of marketing tactics or channels.11-2011 | 0.00552.3 | —0 |
Revise existing marketing plans or campaigns for green products, technologies, or services.11-2011 | 0.00522.2 | 0.00170.7 |
Plan and execute advertising policies and strategies for organizations.11-2011 | 0.00321.3 | 0.00321.3 |
| Not observed on any surface — 23 task(s) — These tasks have no row in the source for this release. The 0 in the share row is a display-stage composition ratio; absence is what the — in the raw row states. | ||
Prepare budgets and submit estimates for program costs as part of campaign plan development. | —0 | —0 |
Assist with annual budget development. | —0 | —0 |
Prepare and negotiate advertising and sales contracts. | —0 | —0 |
Identify and develop contacts for promotional campaigns and industry programs that meet identified buyer targets, such as dealers, distributors, or consumers. | —0 | —0 |
Confer with department heads or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised. | —0 | —0 |
Read trade journals and professional literature to stay informed on trends, innovations, and changes that affect media planning. | —0 | —0 |
Formulate plans to extend business with established accounts and to transact business as agent for advertising accounts. | —0 | —0 |
Provide presentation and product demonstration support during the introduction of new products and services to field staff and customers. | —0 | —0 |
Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals. | —0 | —0 |
Direct and coordinate product research and development. | —0 | —0 |
Consult publications to learn about conventions and social functions and to organize prospect files for promotional purposes. | —0 | —0 |
Coordinate activities of departments, such as sales, graphic arts, media, finance, and research. | —0 | —0 |
Assemble and communicate with a strong, diverse coalition of organizations or public figures, securing their cooperation, support and action, to further campaign goals. | —0 | —0 |
Train and direct workers engaged in developing and producing advertisements. | —0 | —0 |
Coordinate with the media to disseminate advertising. | —0 | —0 |
Maintain portfolios of marketing campaigns, strategies, and other marketing products or ideas. | —0 | —0 |
Monitor green-related industry statistics or literature to identify trends. | —0 | —0 |
Write marketing content for green product web sites, brochures, or other communication media. | —0 | —0 |
Attend or participate in conferences, community events, and promotional events related to green products or technologies. | —0 | —0 |
Analyze green product marketing or sales trends to forecast future conditions. | —0 | —0 |
Develop branding or sales initiatives for green products, such as solar energy systems, green cleaning products, or products using renewable or recycled materials. | —0 | —0 |
Develop comprehensive marketing strategies, using knowledge of green products and technologies, markets, and regulations. | —0 | —0 |
Coordinate with other marketing team members and workers such as graphic artists to develop and implement marketing programs. | —0 | —0 |
Values in this tab are predicted labels, not observations. Eloundou et al. (2023) published two rating regimes — human raters and GPT-4 — and the β shown here is derived from the GPT-4 rater basis alone; the same task can take a different value under the other regime. The unit and the meaning differ from the observed shares (%) in the other tabs, so do not place them on the same axis.
| Task | βE1 + 0.5 × E2 |
|---|---|
Prepare budgets and submit estimates for program costs as part of campaign plan development.O*NET Task ID 3223 | 0.5 |
Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.O*NET Task ID 3224 | 0.5 |
Inspect layouts and advertising copy, and edit scripts, audio, video, and other promotional material for adherence to specifications.O*NET Task ID 3226 | 0.5 |
Coordinate activities of departments, such as sales, graphic arts, media, finance, and research.O*NET Task ID 3227 | 0.5 |
Prepare and negotiate advertising and sales contracts.O*NET Task ID 3228 | 0.5 |
Identify and develop contacts for promotional campaigns and industry programs that meet identified buyer targets, such as dealers, distributors, or consumers.O*NET Task ID 3229 | 0.5 |
Confer with department heads or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised.O*NET Task ID 3231 | 0.5 |
Monitor and analyze sales promotion results to determine cost effectiveness of promotion campaigns.O*NET Task ID 3233 | 0.5 |
Read trade journals and professional literature to stay informed on trends, innovations, and changes that affect media planning.O*NET Task ID 3234 | 0.5 |
Formulate plans to extend business with established accounts and to transact business as agent for advertising accounts.O*NET Task ID 3235 | 0.5 |
Represent company at trade association meetings to promote products.O*NET Task ID 3245 | 0.0 |
Attend or participate in conferences, community events, and promotional events related to products or technologies.O*NET Task ID 21219 | 0.0 |
β = E1 + 0.5 × E2 · E1 = tasks where direct LLM access alone cuts time by at least 50%, E2 = tasks where software built on top of an LLM cuts time by at least 50%. Values take only 0 / 0.5 / 1.0.
Data sources & licenses — O*NET®, Anthropic Economic Index, Eloundou et al. (2023): see full notices on the Credits page