Merchandise Displayers and Window Trimmers

Arts, Design, Entertainment, Sports, and Media Occupations
O*NET-SOC code
27-1026.00

Plan and erect commercial displays, such as those in windows and interiors of retail stores and at trade exhibitions.

  • Data source: BLSPublished: 2026-08

    Moderate· relative

    LowFour relative bandsVery high

    Group-level value

    Scale, basis and source

    Four relative bands (Low / Moderate / High / Very high)

    831 detailed occupations in the BLS Employment Projections table. Assigned per National Employment Matrix (NEM) code, so occupations sharing a NEM code carry the same band

    Source dataset (XLSX download)

  • Data source: AnthropicPublished: 2026-03

    0.000

    0.000Range of values carried here0.745
    Scale, basis and source

    Observed exposure index, 0–1 as published

    Mapped onto O*NET tasks

    Published per SOC 2018 occupation; every O*NET occupation with the same SOC 2018 code carries this value

    Source dataset (CSV download)

  • Data source: ILOPublished: 2025

    0.37

    0.09Range of values carried here0.70

    Group-level value

    Scale, basis and source

    Generative AI exposure index, 0–1 as published

    Published per ISCO-08 unit group. Linked to this occupation, wholly or in part, by applying U.S. Bureau of Labor Statistics crosswalks (ISCO-08 to 2010 SOC, 2010 SOC to 2018 SOC) as published

    Source dataset (PDF download)

What kind of figure this source publishes

The BLS category is a relative rank, not an absolute level, and it is not a first-hand measurement: it groups an occupation's percentile ranks across several published studies into four bands. It is not an employment or wage forecast, not a probability of adoption, and it does not separate automation from augmentation.

Task-level exposure

Exposed tasks only

25 rated tasks · 14 tasks with β ≥ 0.5 (56.0%)

β = direct exposure (E1) + 0.5 × exposure when tools are available (E2), per the source repository's definition.

  • Source unit: O*NET 27.2 tasks → O*NET 31.0 occupation code
  • 1 rated task is not in the O*NET 31.0 task list; its score is kept as published for O*NET 27.2.
Source
OpenAI "GPTs are GPTs" exposure rubric
Release
gh-main-0471612
License
MIT License, Copyright (c) 2024 OpenAI
Task (O*NET 20.1)Claude.aiRaw / share %
Prepare sketches, floor plans, or models of proposed displays.

27-1026.00

0.0019100.0
Not observed on any surface — 24 task(s) — These tasks have no row in the source for this release. The 0 in the share row is a display-stage composition ratio; absence is what the — in the raw row states.
Take photographs of displays or signage.
—0
Plan commercial displays to entice and appeal to customers.
—0
Place prices or descriptive signs on backdrops, fixtures, merchandise, or floor.
—0
Change or rotate window displays, interior display areas, or signage to reflect changes in inventory or promotion.
—0
Obtain plans from display designers or display managers and discuss their implementation with clients or supervisors.
—0
Develop ideas or plans for merchandise displays or window decorations.
—0
Consult with advertising or sales staff to determine type of merchandise to be featured and time and place for each display.
—0
Arrange properties, furniture, merchandise, backdrops, or other accessories, as shown in prepared sketches.
—0
Construct or assemble displays or display components from fabric, glass, paper, or plastic, using hand tools or woodworking power tools, according to specifications.
—0
Collaborate with others to obtain products or other display items.
—0
Select themes, lighting, colors, or props to be used.
—0
Attend training sessions or corporate planning meetings to obtain new ideas for product launches.
—0
Install booths, exhibits, displays, carpets, or drapes, as guided by floor plan of building or specifications.
—0
Consult with store managers, buyers, sales associates, housekeeping staff, or engineering staff to determine appropriate placement of displays or products.
—0
Maintain props, products, or mannequins, inspecting them for imperfections, doing touch-ups, cleaning up after customers, or applying preservative coatings as necessary.
—0
Assemble or set up displays, furniture, or products in store space while utilizing colors, lights, pictures, or other accessories to display the product.
—0
Use computers to produce signage.
—0
Dress mannequins for displays.
—0
Instruct sales staff in color coordination of clothing racks or counter displays.
—0
Cut out designs on cardboard, hardboard, or plywood, according to motif of event.
—0
Install decorations, such as flags, banners, festive lights, or bunting on or in building, street, exhibit hall, or booth.
—0
Create or enhance mannequin faces by mixing and applying paint or attaching measured eyelash strips, using artist's brush, airbrush, pins, ruler, or scissors.
—0
Supervise or train staff members on daily tasks, such as visual merchandising.
—0
Store, pack, and maintain inventory records of props, products, or display items.
—0

Data sources & licenses — O*NET®, Anthropic Economic Index, Eloundou et al. (2023): see full notices on the Credits page

All O*NET 31.0 task statements (24)

All O*NET 31.0 task statements for this occupation (English, as published; task type core or supplemental). Exposure values are not listed here; they are in the table above, next to each task statement as worded in the O*NET version each source used.

Task (O*NET 31.0)Type
Take photographs of displays or signage.Core
Plan commercial displays to entice and appeal to customers.Core
Place prices or descriptive signs on backdrops, fixtures, merchandise, or floor.Core
Change or rotate window displays, interior display areas, or signage to reflect changes in inventory or promotion.Core
Obtain plans from display designers or display managers and discuss their implementation with clients or supervisors.Core
Develop ideas or plans for merchandise displays or window decorations.Core
Consult with advertising or sales staff to determine type of merchandise to be featured and time and place for each display.Core
Arrange properties, furniture, merchandise, backdrops, or other accessories, as shown in prepared sketches.Core
Construct or assemble displays or display components from fabric, glass, paper, or plastic, using hand tools or woodworking power tools, according to specifications.Core
Collaborate with others to obtain products or other display items.Core
Select themes, lighting, colors, or props to be used.Core
Attend training sessions or corporate planning meetings to obtain new ideas for product launches.Core
Install booths, exhibits, displays, carpets, or drapes, as guided by floor plan of building or specifications.Core
Consult with store managers, buyers, sales associates, housekeeping staff, or engineering staff to determine appropriate placement of displays or products.Core
Maintain props, products, or mannequins, inspecting them for imperfections, doing touch-ups, cleaning up after customers, or applying preservative coatings as necessary.Core
Assemble or set up displays, furniture, or products in store space, using colors, lights, pictures, or other accessories to display the product.Core
Use computers to produce signage.Supplemental
Dress mannequins for displays.Supplemental
Instruct sales staff in color coordination of clothing racks or counter displays.Supplemental
Prepare sketches, floor plans, or models of proposed displays.Supplemental
Cut out designs on cardboard, hardboard, or plywood, according to motif of event.Supplemental
Install decorations, such as flags, banners, festive lights, or bunting on or in building, street, exhibit hall, or booth.Supplemental
Supervise or train staff members on daily tasks, such as visual merchandising.Supplemental
Store, pack, and maintain inventory records of props, products, or display items.Supplemental

Occupation information

Employment outlook (BLS)

Employment, 2025
165K
Projected employment, 2035
169K
Change (2025–35)
+2.7%
Median annual wage, 2025
$39,390
Typical education needed for entry
High school diploma or equivalent
lowest $30,890median wage across 825 detailed occupations, BLS EP 2025–35highest $559,030

Source: U.S. Bureau of Labor Statistics, Employment Projections 2025–35 — Employment by detailed occupation, 2025 and projected 2035

Korea classification links (KSCO)

Links from the current release of the Korea Occupation Direct Crosswalk v1.1, made by AI Changing Work. Relation values are read from the O*NET-SOC occupation side.

KSCO codeKSCO titleRelationStatus
29532디스플레이 디자이너Same scopeconfirmed

Relation and status definitions(kr-direct v1.1)

ILO occupational description

AI Changing Work links the ISCO-08 unit groups below to this occupation by applying the U.S. Bureau of Labor Statistics crosswalks (2018 SOC to 2010 SOC, 2010 SOC to ISCO-08) as published, without case-by-case selection; each link may be whole or partial.

  • ISCO-08 3432Interior Designers and Decorators

The definition, tasks and examples below are the ILO's description of that unit group, not of this occupation.

Interior designers and decorators plan and design commercial, industrial, public, retail and residential building interiors to produce an environment tailored to a purpose, taking into consideration factors that enhance living and working environments and sales promotion. They coordinate and participate in their construction and decoration.

Tasks

  • (a) determining the objectives and constraints of the design brief by consulting with clients and stakeholders;
  • (b) researching and analysing spatial, functional, efficiency, safety and aesthetic requirements;
  • (c) formulating design concepts for the interiors of buildings;
  • (d) preparing sketches, diagrams, illustrations and plans to communicate design concepts;
  • (e) negotiating design solutions with clients, management, suppliers and construction staff;
  • (f) selecting, specifying and recommending functional and aesthetic materials, furniture and products for interiors;
  • (g) detailing and documenting selected design for construction;
  • (h) coordinating the construction and the decoration of interiors;
  • (i) designing and painting stage scenery;
  • (j) designing and decorating show windows and other display areas to promote products and services.

Example occupations

Display decorator · Interior decorator · Set designer · Visual merchandiser · Window dresser

Sources: ILO ISCO-08 — details: Credits

ESCO occupational vocabulary

Each entry below is matched to this occupation in the published ESCO-O*NET Crosswalk (version 1, 2022). The match types are that crosswalk's; the wording is AI Changing Work's.

  • visual merchandiserESCO 3432.6Same scope

    Visual merchandisers are specialised in the promotion of the sale of goods, especially their presentation in retail outlets.

  • merchandiserESCO 3432.2Overlapping, not the same

    Merchandisers are responsible for positioning goods following standards and procedures.

Source: European Commission, DG EMPL — ESCO API 2026-08-08 (bridge v1.2.1)

License: CC BY 4.0 (EU Reuse Notice)

View original

ESCO reuse terms and the modification notice are in Credits.

France classification links (ROME)

AI Changing Work's links between this occupation and ROME 4.0 job profiles, judged with AI models. Relations are read from this occupation's side. Links marked “provisional” were adopted on the judgments of two judges from the same model family (Claude) alone, or by an operator rule applied to their judgments, so they rest on weaker evidence than confirmed links.

ROME codeROME title (French)Relation
B1301EtalagisteSame scopeprovisional
D1516Responsable merchandisingRelated, not a match
D1506Chargé / Chargée de merchandisingRelated, not a matchprovisional

Source: France Travail — Répertoire Opérationnel des Métiers et des Emplois (ROME 4.0), version 61, last updated 15 June 2026 (https://www.data.gouv.fr/datasets/repertoire-operationnel-des-metiers-et-des-emplois-rome). Licence Ouverte 2.0.

ROME codes and titles are reproduced unchanged; the links to O*NET-SOC occupations are AI Changing Work's own judgment and are not a France Travail correspondence.

(AI Changing Work link release: fr-direct v1)

Spain classification links (CNO-11)

AI Changing Work's links between this occupation and CNO-11 occupations, judged with AI models. Relations are read from this occupation's side.

CNO-11 codeCNO-11 title (Spanish)Relation
3732Diseñadores y decoradores de interiorThis occupation is narrowerprovisional

Source: Instituto Nacional de Estadística (INE), National Classification of Occupations 2011 (CNO-11, Royal Decree 1591/2010) — www.ine.es · Licensed CC BY 4.0. CNO-11 codes and Spanish titles are reproduced unchanged; the links to O*NET occupations are AI Changing Work's own judgment and are not an INE correspondence.

(AI Changing Work link release: es-direct v1)

Germany classification links (KldB)

AI Changing Work's links between this occupation and KldB occupations, judged with AI models. Relations are read from this occupation's side.

KldB codeKldB title (German)Relation
93222Berufe im visuellen Marketing - fachlich ausgerichtete TätigkeitenSame scope
93223Berufe im visuellen Marketing - komplexe SpezialistentätigkeitenOverlapping, not the same

Source: © Statistik der Bundesagentur für Arbeit — Klassifikation der Berufe 2010 – überarbeitete Fassung 2020, https://statistik.arbeitsagentur.de. KldB codes and titles are reproduced unchanged; the links to O*NET occupations are AI Changing Work's own mapping (eigene Zuordnung) and are not a Bundesagentur für Arbeit correspondence.

(AI Changing Work link release: de-direct v1)

Japan classification links (JSCO)

AI Changing Work's links between this occupation and JSCO occupations, judged with AI models. Relations are read from this occupation's side.

JSCO codeJSCO title (Japanese)Relation
224デザイナーThis occupation is narrower
323販売店員Related, not a match

Source: Ministry of Internal Affairs and Communications (MIC), Japan Standard Occupational Classification (Dec. 2009, MIC Notification No. 555). JSCO codes and Japanese titles are reproduced unchanged; the links to O*NET occupations are AI Changing Work's own judgment and are not a MIC correspondence.

(AI Changing Work link release: jp-direct v1)

Sources, licenses and AI Changing Work's modification and translation notices for this page: Credits & sources