Advertising Sales Agents

Sales & Marketing

AI exposure

  • Data source: BLSPublished: 2026-08

    Very high· relative

    LowFour relative bandsVery high

    Group-level value

    Scale, basis and source

    Four relative bands (Low / Moderate / High / Very high)

    831 detailed occupations in the BLS Employment Projections table. Assigned per National Employment Matrix (NEM) code, so occupations sharing a NEM code carry the same band

    Source dataset (XLSX download)

  • Data source: AnthropicPublished: 2026-03

    0.148

    0.000Range of values carried here0.745
    Scale, basis and source

    Observed exposure index, 0–1 as published

    Mapped onto O*NET tasks

    Source dataset

  • Data source: ILOPublished: 2025

    0.44

    0.09Range of values carried here0.70

    Group-level value

    Scale, basis and source

    Generative AI exposure index, 0–1 as published

    ISCO-08 unit group — every occupation sharing the code gets this value

    Computed by this site, not published by the ILO: of the 1,012 occupations this site links to the ILO dataset, 28% score at or above this value.

    Source dataset

What kind of figure this source publishes

The BLS category is a relative rank, not an absolute level, and it is not a first-hand measurement: it groups an occupation's percentile ranks across several published studies into four bands. It is not an employment or wage forecast, not a probability of adoption, and it does not separate automation from augmentation.

Task-level exposure

Exposed tasks only

Values in this tab are predicted labels, not observations. Eloundou et al. (2023) published two rating regimes — human raters and GPT-4 — and the β shown here is derived from the GPT-4 rater basis alone; the same task can take a different value under the other regime. The unit and the meaning differ from the observed shares (%) in the other tabs, so do not place them on the same axis.

TaskβE1 + 0.5 × E2
Process all correspondence and paperwork related to accounts.

O*NET Task ID 4582

1.0
Prepare promotional plans, sales literature, media kits, and sales contracts, using computer.

O*NET Task ID 4592

1.0
Write copy as part of layout.

O*NET Task ID 4594

1.0
Write sales outlines for use by staff.

O*NET Task ID 4598

1.0
Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.

O*NET Task ID 4579

0.5
Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.

O*NET Task ID 4580

0.5
Maintain assigned account bases while developing new accounts.

O*NET Task ID 4581

0.5
Deliver advertising or illustration proofs to customers for approval.

O*NET Task ID 4583

0.5
Draw up contracts for advertising work, and collect payments due.

O*NET Task ID 4584

0.5
Locate and contact potential clients to offer advertising services.

O*NET Task ID 4585

0.5
Attend sales meetings, industry trade shows, and training seminars to gather information, promote products, expand network of contacts, and increase knowledge.

O*NET Task ID 4595

0.0
Arrange for commercial taping sessions, and accompany clients to sessions.

O*NET Task ID 4597

0.0

β = E1 + 0.5 × E2 · E1 = tasks where direct LLM access alone cuts time by at least 50%, E2 = tasks where software built on top of an LLM cuts time by at least 50%. Values take only 0 / 0.5 / 1.0.

Data sources & licenses — O*NET®, Eloundou et al. (2023): see full notices on the Credits page

Occupation information