Content Strategists
Arts, Design, Entertainment & MediaAI exposure
- Data source: BLSPublished: 2026-08
Very high· relative
LowFour relative bandsVery highGroup-level value
Scale, basis and source
Four relative bands (Low / Moderate / High / Very high)
831 detailed occupations in the BLS Employment Projections table. Assigned per National Employment Matrix (NEM) code, so occupations sharing a NEM code carry the same band
- Data source: AnthropicPublished: 2026-03
0.475
0.000Range of values carried here0.745Scale, basis and source
- Data source: ILOPublished: 2025
0.55
0.09Range of values carried here0.70Group-level value
Scale, basis and source
Generative AI exposure index, 0–1 as published
ISCO-08 unit group — every occupation sharing the code gets this value
Computed by this site, not published by the ILO: of the 1,012 occupations this site links to the ILO dataset, 12% score at or above this value.
What kind of figure this source publishes
The BLS category is a relative rank, not an absolute level, and it is not a first-hand measurement: it groups an occupation's percentile ranks across several published studies into four bands. It is not an employment or wage forecast, not a probability of adoption, and it does not separate automation from augmentation.
Task-level exposure
Exposed tasks only| Task | Claude.aiRaw / share % |
|---|---|
Edit, standardize, or make changes to material prepared by other writers or establishment personnel.27-3042 | 0.854347.9 |
Organize material and complete writing assignment according to set standards regarding order, clarity, conciseness, style, and terminology.27-3042 | 0.589433.1 |
Review published materials and recommend revisions or changes in scope, format, content, and methods of reproduction and binding.27-3042 | 0.183610.3 |
Analyze developments in specific field to determine need for revisions in previously published materials and development of new material.27-3042 | 0.12336.9 |
Assist in laying out material for publication.27-3042 | 0.01200.7 |
Select photographs, drawings, sketches, diagrams, and charts to illustrate material.27-3042 | 0.00850.5 |
Develop or maintain online help documentation.27-3042 | 0.00650.4 |
Review manufacturer's and trade catalogs, drawings and other data relative to operation, maintenance, and service of equipment.27-3042 | 0.00250.1 |
Maintain records and files of work and revisions.27-3042 | 0.00200.1 |
| Not observed on any surface — 6 task(s) — These tasks have no row in the source for this release. The 0 in the share row is a display-stage composition ratio; absence is what the — in the raw row states. | |
Confer with customer representatives, vendors, plant executives, or publisher to establish technical specifications and to determine subject material to be developed for publication. | —0 |
Study drawings, specifications, mockups, and product samples to integrate and delineate technology, operating procedure, and production sequence and detail. | —0 |
Interview production and engineering personnel and read journals and other material to become familiar with product technologies and production methods. | —0 |
Observe production, developmental, and experimental activities to determine operating procedure and detail. | —0 |
Arrange for typing, duplication, and distribution of material. | —0 |
Draw sketches to illustrate specified materials or assembly sequence. | —0 |
Values in this tab are predicted labels, not observations. Eloundou et al. (2023) published two rating regimes — human raters and GPT-4 — and the β shown here is derived from the GPT-4 rater basis alone; the same task can take a different value under the other regime. The unit and the meaning differ from the observed shares (%) in the other tabs, so do not place them on the same axis.
| Task | βE1 + 0.5 × E2 |
|---|---|
Organize material and complete writing assignment according to set standards regarding order, clarity, conciseness, style, and terminology.O*NET Task ID 3966 | 1.0 |
Maintain records and files of work and revisions.O*NET Task ID 3967 | 1.0 |
Edit, standardize, or make changes to material prepared by other writers or establishment personnel.O*NET Task ID 3968 | 1.0 |
Review published materials and recommend revisions or changes in scope, format, content, and methods of reproduction and binding.O*NET Task ID 3970 | 1.0 |
Observe production, developmental, and experimental activities to determine operating procedure and detail.O*NET Task ID 3974 | 1.0 |
Arrange for typing, duplication, and distribution of material.O*NET Task ID 3975 | 1.0 |
Develop or maintain online help documentation.O*NET Task ID 20243 | 1.0 |
Select photographs, drawings, sketches, diagrams, and charts to illustrate material.O*NET Task ID 3971 | 0.5 |
Study drawings, specifications, mockups, and product samples to integrate and delineate technology, operating procedure, and production sequence and detail.O*NET Task ID 3972 | 0.5 |
Interview production and engineering personnel and read journals and other material to become familiar with product technologies and production methods.O*NET Task ID 3973 | 0.5 |
Confer with customer representatives, vendors, plant executives, or publisher to establish technical specifications and to determine subject material to be developed for publication.O*NET Task ID 3969 | 0.0 |
β = E1 + 0.5 × E2 · E1 = tasks where direct LLM access alone cuts time by at least 50%, E2 = tasks where software built on top of an LLM cuts time by at least 50%. Values take only 0 / 0.5 / 1.0.
Data sources & licenses — O*NET®, Anthropic Economic Index, Eloundou et al. (2023): see full notices on the Credits page
Occupation information
Recent Changes Related to This Occupation
Mar 2026: Gupta & Kumar (arXiv, Mar 2026) give Market Research Analysts an Agentic Task Exposure (ATE) score of 0.43 by 2027 in the San Francisco Bay Area (Tier 1), rising to 0.47 by 2030. That crosses the moderate-risk threshold (0.35) in 2027, when Tier 2 metros (Seattle, Austin, Boston) have no crossings yet.
[Source: arXiv 2604.00186 (Gupta & Kumar, 2026)]These summaries were written by AI Changing Work from the source linked with each one, and any figures in them are given as AI Changing Work summarised them; they can differ from the source's own wording and from figures shown elsewhere on this page, so check the source before relying on them. AI Changing Work matched this page's occupation to an O*NET occupation and chose, by its own judgment, case by case, which summaries relate to that O*NET occupation; a summary appearing here does not mean that its source names this occupation.