Embaixadores de Marca
Vendas e MarketingExposição à IA
- Fonte dos dados: BLSPublicado: 2026-08
Alto· relativa
BaixoQuatro faixas relativasMuito altoValor por grupo ocupacional
Escala, base e fonte
Quatro faixas relativas (Baixo / Moderado / Alto / Muito alto)
831 ocupações detalhadas da tabela de projeções de emprego do BLS. O valor é atribuído por código da National Employment Matrix (NEM), pelo que as ocupações que partilham um código NEM recebem a mesma banda
- Fonte dos dados: AnthropicPublicado: 2026-03
0.079
0.000Intervalo dos valores aqui apresentados0.745Escala, base e fonte
Índice de exposição observada, 0–1 tal como publicado
Mapeado sobre tarefas O*NET
- Fonte dos dados: ILOPublicado: 2025
0.42
0.09Intervalo dos valores aqui apresentados0.70Valor por grupo ocupacional
Escala, base e fonte
Índice de exposição à IA generativa, 0–1 tal como publicado
Grupo de base CITP-08 — todas as ocupações com o mesmo código recebem este valor
Calculado por este site, não publicado pela OIT: das 1.012 ocupações que este site liga ao conjunto de dados da OIT, 33% atingem ou superam este valor.
Que tipo de valor esta fonte publica
A categoria de BLS é uma posição relativa, não um nível absoluto, e também não é uma medição de primeira mão: agrupa em quatro faixas as posições percentis da ocupação em vários estudos publicados. Não é uma previsão de emprego ou de salários, não é uma probabilidade de adoção e não distingue automação de aumento.
Task-level exposure
Apenas tarefas expostas| Task | Claude.aiRaw / share % | APIRaw / share % |
|---|---|---|
Suggest specific product purchases to meet customers' needs.41-9011 | 0.027532.4 | —0 |
Demonstrate or explain products, methods, or services to persuade customers to purchase products or use services.41-9011 | 0.023427.6 | 0.008819.5 |
Provide product information, using lectures, films, charts, or slide shows.41-9011 | 0.009611.3 | 0.009821.7 |
Prepare or alter presentation contents to target specific audiences.41-9011 | 0.00758.8 | 0.00276.0 |
Develop lists of prospective clients from sources such as newspaper items, company records, local merchants, or customers.41-9011 | 0.00505.9 | 0.015033.3 |
Identify interested and qualified customers to provide them with additional information.41-9011 | 0.00354.1 | —0 |
Learn about competitors' products or consumers' interests or concerns to answer questions or provide more complete information.41-9011 | 0.00323.8 | 0.004610.2 |
Write articles or pamphlets about products.41-9011 | 0.00263.1 | —0 |
Research or investigate products to be presented to prepare for demonstrations.41-9011 | 0.00252.9 | 0.00184.0 |
Contact businesses or civic establishments to arrange to exhibit and sell merchandise. | —0 | 0.00245.3 |
| Not observed on any surface — 14 task(s) — These tasks have no row in the source for this release. The 0 in the share row is a display-stage composition ratio; absence is what the — in the raw row states. | ||
Provide product samples, coupons, informational brochures, or other incentives to persuade people to buy products. | —0 | —0 |
Keep areas neat while working and return items to correct locations following demonstrations. | —0 | —0 |
Record and report demonstration-related information, such as the number of questions asked by the audience or the number of coupons distributed. | —0 | —0 |
Sell products being promoted and keep records of sales. | —0 | —0 |
Set up and arrange displays or demonstration areas to attract the attention of prospective customers. | —0 | —0 |
Transport, assemble, and disassemble materials used in presentations. | —0 | —0 |
Practice demonstrations to ensure that they will run smoothly. | —0 | —0 |
Work as part of a team of demonstrators to accommodate large crowds. | —0 | —0 |
Visit trade shows, stores, community organizations, or other venues to demonstrate products or services or to answer questions from potential customers. | —0 | —0 |
Train demonstrators to present a company's products or services. | —0 | —0 |
Instruct customers in alteration of products. | —0 | —0 |
Recommend product or service improvements to employers. | —0 | —0 |
Wear costumes or sign boards and walk in public to promote merchandise, services, or events. | —0 | —0 |
Stock shelves with products. | —0 | —0 |
Values in this tab are predicted labels, not observations. Eloundou et al. (2023) published two rating regimes — human raters and GPT-4 — and the β shown here is derived from the GPT-4 rater basis alone; the same task can take a different value under the other regime. The unit and the meaning differ from the observed shares (%) in the other tabs, so do not place them on the same axis.
| Task | βE1 + 0.5 × E2 |
|---|---|
Prepare or alter presentation contents to target specific audiences.O*NET Task ID 13200 | 1.0 |
Write articles or pamphlets about products.O*NET Task ID 13213 | 1.0 |
Learn about competitors' products or consumers' interests or concerns to answer questions or provide more complete information.O*NET Task ID 13201 | 0.5 |
Research or investigate products to be presented to prepare for demonstrations.O*NET Task ID 13206 | 0.5 |
Recommend product or service improvements to employers.O*NET Task ID 13207 | 0.5 |
Develop lists of prospective clients from sources such as newspaper items, company records, local merchants, or customers.O*NET Task ID 13212 | 0.5 |
Demonstrate or explain products, methods, or services to persuade customers to purchase products or use services.O*NET Task ID 13190 | 0.0 |
Provide product samples, coupons, informational brochures, or other incentives to persuade people to buy products.O*NET Task ID 13191 | 0.0 |
Keep areas neat while working and return items to correct locations following demonstrations.O*NET Task ID 13192 | 0.0 |
Record and report demonstration-related information, such as the number of questions asked by the audience or the number of coupons distributed.O*NET Task ID 13193 | 0.0 |
Sell products being promoted and keep records of sales.O*NET Task ID 13194 | 0.0 |
Set up and arrange displays or demonstration areas to attract the attention of prospective customers.O*NET Task ID 13195 | 0.0 |
Suggest specific product purchases to meet customers' needs.O*NET Task ID 13196 | 0.0 |
Transport, assemble, and disassemble materials used in presentations.O*NET Task ID 13197 | 0.0 |
Identify interested and qualified customers to provide them with additional information.O*NET Task ID 13198 | 0.0 |
Practice demonstrations to ensure that they will run smoothly.O*NET Task ID 13199 | 0.0 |
Work as part of a team of demonstrators to accommodate large crowds.O*NET Task ID 13202 | 0.0 |
Visit trade shows, stores, community organizations, or other venues to demonstrate products or services or to answer questions from potential customers.O*NET Task ID 13203 | 0.0 |
Train demonstrators to present a company's products or services.O*NET Task ID 13204 | 0.0 |
Instruct customers in alteration of products.O*NET Task ID 13205 | 0.0 |
Provide product information, using lectures, films, charts, or slide shows.O*NET Task ID 13208 | 0.0 |
Contact businesses or civic establishments to arrange to exhibit and sell merchandise.O*NET Task ID 13209 | 0.0 |
Wear costumes or sign boards and walk in public to promote merchandise, services, or events.O*NET Task ID 13210 | 0.0 |
Stock shelves with products.O*NET Task ID 13211 | 0.0 |
β = E1 + 0.5 × E2 · E1 = tasks where direct LLM access alone cuts time by at least 50%, E2 = tasks where software built on top of an LLM cuts time by at least 50%. Values take only 0 / 0.5 / 1.0.
Data sources & licenses — O*NET®, Anthropic Economic Index, Eloundou et al. (2023): see full notices on the Credits page