Retail Salespersons
Sales & MarketingAI exposure
- Data source: BLSPublished: '26.08
Very high· relative
LowFour relative bandsVery highGroup-level value
Scale, basis and source
Four relative bands (Low / Moderate / High / Very high)
831 detailed occupations in the BLS Employment Projections table. Assigned per National Employment Matrix (NEM) code, so occupations sharing a NEM code carry the same band
- Data source: AnthropicPublished: '26.03
0.322
0.000Range of values carried here0.745Scale, basis and source
- Data source: ILOPublished: '25
0.38
0.09Range of values carried here0.70Group-level value
Scale, basis and source
Generative AI exposure index, 0–1 as published
ISCO-08 unit group — every occupation sharing the code gets this value
Computed by this site, not published by the ILO: of the 1,012 occupations this site links to the ILO dataset, 48% score at or above this value.
What kind of figure this source publishes
The BLS category is a relative rank, not an absolute level, and it is not a first-hand measurement: it groups an occupation's percentile ranks across several published studies into four bands. It is not an employment or wage forecast, not a probability of adoption, and it does not separate automation from augmentation.
Task-level exposure
Exposed tasks only| Task | Claude.aiRaw / share % | APIRaw / share % |
|---|---|---|
Recommend, select, and help locate or obtain merchandise based on customer needs and desires.41-2031 | 0.220055.0 | 0.040030.8 |
Describe merchandise and explain use, operation, and care of merchandise to customers.41-2031 | 0.160040.0 | 0.020015.4 |
Greet customers and ascertain what each customer wants or needs.41-2031 | 0.01002.5 | 0.060046.2 |
Answer questions regarding the store and its merchandise.41-2031 | 0.01002.5 | 0.01007.7 |
Maintain records related to sales.41-2031 | 0.00000.0 | 0.00000.0 |
Compute sales prices, total purchases, and receive and process cash or credit payment. | —0 | 0.00000.0 |
Help customers try on or fit merchandise. | —0 | 0.00000.0 |
| Not observed on any surface — 17 task(s) — These tasks have no row in the source for this release. The 0 in the share row is a display-stage composition ratio; absence is what the — in the raw row states. | ||
Maintain knowledge of current sales and promotions, policies regarding payment and exchanges, and security practices. | —0 | —0 |
Watch for and recognize security risks and thefts and know how to prevent or handle these situations. | —0 | —0 |
Ticket, arrange, and display merchandise to promote sales. | —0 | —0 |
Place special orders or call other stores to find desired items. | —0 | —0 |
Demonstrate use or operation of merchandise. | —0 | —0 |
Clean shelves, counters, and tables. | —0 | —0 |
Exchange merchandise for customers and accept returns. | —0 | —0 |
Inventory stock and requisition new stock. | —0 | —0 |
Prepare merchandise for purchase or rental. | —0 | —0 |
Open and close cash registers, performing tasks such as counting money, separating charge slips, coupons, and vouchers, balancing cash drawers, and making deposits. | —0 | —0 |
Prepare sales slips or sales contracts. | —0 | —0 |
Bag or package purchases and wrap gifts. | —0 | —0 |
Sell or arrange for delivery, insurance, financing, or service contracts for merchandise. | —0 | —0 |
Estimate and quote trade-in allowances. | —0 | —0 |
Estimate cost of repair or alteration of merchandise. | —0 | —0 |
Estimate quantity and cost of merchandise required, such as paint or floor covering. | —0 | —0 |
Rent merchandise to customers. | —0 | —0 |
Values in this tab are predicted labels, not observations. Eloundou et al. (2023) published two rating regimes — human raters and GPT-4 — and the β shown here is derived from the GPT-4 rater basis alone; the same task can take a different value under the other regime. The unit and the meaning differ from the observed shares (%) in the other tabs, so do not place them on the same axis.
| Task | βE1 + 0.5 × E2 |
|---|---|
Maintain records related to sales.O*NET Task ID 698 | 1.0 |
Prepare sales slips or sales contracts.O*NET Task ID 704 | 1.0 |
Estimate cost of repair or alteration of merchandise.O*NET Task ID 715 | 1.0 |
Maintain knowledge of current sales and promotions, policies regarding payment and exchanges, and security practices.O*NET Task ID 696 | 0.5 |
Compute sales prices, total purchases, and receive and process cash or credit payment.O*NET Task ID 697 | 0.5 |
Recommend, select, and help locate or obtain merchandise based on customer needs and desires.O*NET Task ID 700 | 0.5 |
Answer questions regarding the store and its merchandise.O*NET Task ID 701 | 0.5 |
Describe merchandise and explain use, operation, and care of merchandise to customers.O*NET Task ID 702 | 0.5 |
Ticket, arrange, and display merchandise to promote sales.O*NET Task ID 703 | 0.5 |
Place special orders or call other stores to find desired items.O*NET Task ID 705 | 0.5 |
Greet customers and ascertain what each customer wants or needs.O*NET Task ID 694 | 0.0 |
Open and close cash registers, performing tasks such as counting money, separating charge slips, coupons, and vouchers, balancing cash drawers, and making deposits.O*NET Task ID 695 | 0.0 |
Watch for and recognize security risks and thefts and know how to prevent or handle these situations.O*NET Task ID 699 | 0.0 |
Demonstrate use or operation of merchandise.O*NET Task ID 706 | 0.0 |
Clean shelves, counters, and tables.O*NET Task ID 707 | 0.0 |
Exchange merchandise for customers and accept returns.O*NET Task ID 708 | 0.0 |
Bag or package purchases and wrap gifts.O*NET Task ID 709 | 0.0 |
Help customers try on or fit merchandise.O*NET Task ID 710 | 0.0 |
Prepare merchandise for purchase or rental.O*NET Task ID 712 | 0.0 |
β = E1 + 0.5 × E2 · E1 = tasks where direct LLM access alone cuts time by at least 50%, E2 = tasks where software built on top of an LLM cuts time by at least 50%. Values take only 0 / 0.5 / 1.0.
Data sources & licenses — O*NET®, Anthropic Economic Index, Eloundou et al. (2023): see full notices on the Credits page