Retail Salespersons

Sales & Marketing

AI exposure

  • Data source: BLSPublished: '26.08

    Very high· relative

    LowFour relative bandsVery high

    Group-level value

    Scale, basis and source

    Four relative bands (Low / Moderate / High / Very high)

    831 detailed occupations in the BLS Employment Projections table. Assigned per National Employment Matrix (NEM) code, so occupations sharing a NEM code carry the same band

    Source dataset (XLSX download)

  • Data source: AnthropicPublished: '26.03

    0.322

    0.000Range of values carried here0.745
    Scale, basis and source

    Observed exposure index, 0–1 as published

    Mapped onto O*NET tasks

    Source dataset

  • Data source: ILOPublished: '25

    0.38

    0.09Range of values carried here0.70

    Group-level value

    Scale, basis and source

    Generative AI exposure index, 0–1 as published

    ISCO-08 unit group — every occupation sharing the code gets this value

    Computed by this site, not published by the ILO: of the 1,012 occupations this site links to the ILO dataset, 48% score at or above this value.

    Source dataset

What kind of figure this source publishes

The BLS category is a relative rank, not an absolute level, and it is not a first-hand measurement: it groups an occupation's percentile ranks across several published studies into four bands. It is not an employment or wage forecast, not a probability of adoption, and it does not separate automation from augmentation.

Task-level exposure

Exposed tasks only
TaskClaude.aiRaw / share %
Answer questions regarding the store and its merchandise.

41-2031

0.050742.1
Greet customers and ascertain what each customer wants or needs.

41-2031

0.042335.1
Recommend, select, and help locate or obtain merchandise based on customer needs and desires.

41-2031

0.019716.4
Describe merchandise and explain use, operation, and care of merchandise to customers.

41-2031

0.00786.5
Not observed on any surface — 20 task(s) These tasks have no row in the source for this release. The 0 in the share row is a display-stage composition ratio; absence is what the — in the raw row states.
Maintain knowledge of current sales and promotions, policies regarding payment and exchanges, and security practices.
0
Compute sales prices, total purchases, and receive and process cash or credit payment.
0
Maintain records related to sales.
0
Watch for and recognize security risks and thefts and know how to prevent or handle these situations.
0
Ticket, arrange, and display merchandise to promote sales.
0
Prepare sales slips or sales contracts.
0
Place special orders or call other stores to find desired items.
0
Demonstrate use or operation of merchandise.
0
Clean shelves, counters, and tables.
0
Exchange merchandise for customers and accept returns.
0
Inventory stock and requisition new stock.
0
Prepare merchandise for purchase or rental.
0
Open and close cash registers, performing tasks such as counting money, separating charge slips, coupons, and vouchers, balancing cash drawers, and making deposits.
0
Bag or package purchases and wrap gifts.
0
Help customers try on or fit merchandise.
0
Sell or arrange for delivery, insurance, financing, or service contracts for merchandise.
0
Estimate and quote trade-in allowances.
0
Estimate cost of repair or alteration of merchandise.
0
Estimate quantity and cost of merchandise required, such as paint or floor covering.
0
Rent merchandise to customers.
0

Data sources & licenses — O*NET®, Anthropic Economic Index, Eloundou et al. (2023): see full notices on the Credits page

Occupation information